What feature allows users to adjust fixed bids for different geographies or device types?

QUESTION

What feature allows users to adjust fixed bids for different geographies or device types?

Recency targeting

Partner revenue model

Viewability targeting

Bid multipliers

The correct answer is:

Bid multipliers

What feature allows users to adjust fixed bids for different geographies or device types?
Explanation:

Use bid multipliers to automatically increase or decrease a line item’s fixed CPM bid based on different criteria. This makes it possible to have a single line item for many different contexts, rather than using multiple line items for each permutation of your targeting.
Read more here: https://support.google.com/displayvideo/answer/7378954

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