Category «Google Ads Shopping Advertising»

When optimizing the title attribute for her new line of bicycles, Matilda should include:

QUESTION When optimizing the title attribute for her new line of bicycles, Matilda should include: symbols and foreign characters to get the user’s attention such as exclamation points the price and shipping cost keywords and relevant attributes in the title such as brand, size, and color the bike style name only The correct answer is: …

Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client’s goal of driving in-store sales, how would you optimize the company’s Shopping campaign?

QUESTION Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client’s goal of driving in-store sales, how would you optimize the company’s Shopping campaign? Increase the mobile and location bid adjustments and make additional adjustments based …

What optimization recommendation might you make to a new client with Shopping campaigns that don’t include all of the products the company sells?

QUESTION What optimization recommendation might you make to a new client with Shopping campaigns that don’t include all of the products the company sells? Create a separate campaign for all products and subdivide the inventory using custom label attributes, then bid by item ID for the items not included in other campaigns Create a separate …

Which is a reason why Annie’s Google Merchant Center account would get suspended?

QUESTION { “@context”: “http://schema.org”, “@type”: “QAPage”, “mainEntity”: { “@type”: “Question”, “name”: “Which is a reason why Annie’s Google Merchant Center account would get suspended?”, “text”: “Question: Which is a reason why Annie’s Google Merchant Center account would get suspended?”, “answerCount”: 4, “upvoteCount”: 29, “dateCreated”: “2018-11-23T21:11Z”, “author”: { “@type”: “Person”, “name”: “User” }, “acceptedAnswer”: { “@type”: …

Michael was notified that his products were disapproved due to incorrect prices. Which may have caused the disapproval?

QUESTION Michael was notified that his products were disapproved due to incorrect prices. Which may have caused the disapproval? The shipping rates for the products were updated to $0.00 The availability for the products are listed as ‘out of stock’ The landing page price is different from the feed price A ‘sale price’ attribute is …

Kelly is checking her product landing pages to make sure that she has all the required information. What piece of information is required to appear on every landing page?

QUESTION Kelly is checking her product landing pages to make sure that she has all the required information. What piece of information is required to appear on every landing page? Price and currency Availability date Google product category Sale price The correct answer is: Price and currency Explanation: Submit a landing page that shows all …

True or false: If Viola signs up to run Shopping ads but doesn’t post a refund policy on her website, she can’t run ads.

QUESTION True or false: If Viola signs up to run Shopping ads but doesn’t post a refund policy on her website, she can’t run ads. True False The correct answer is: True Explanation: When users buy from your site, they should be able access your return and refund policy. Make sure that your return and …

Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. why is Catherine’s data feed getting disapproved for incorrect availability?

QUESTION Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. why is Catherine’s data feed getting disapproved for incorrect availability? The availability date attribute is set as the toys’ release date The availability attribute is set as in stock The availability attribute is set …

According to Google Shopping policies, what would cause the disapproval of individual items or an entire Merchant Center account?

QUESTION According to Google Shopping policies, what would cause the disapproval of individual items or an entire Merchant Center account? Unsecure checkout or a missing refund policy Sale of gambling related products such as poker chips A product URL that links directly to only one relevant item Products with an availability attribute of out of …

Brian is expanding his store to include antique goods. What should he do if there isn’t a unique product identifier available?

QUESTION Brian is expanding his store to include antique goods. What should he do if there isn’t a unique product identifier available? Leave all unique product identifiers blank Add ‘unique’ to the ‘brand’ attribute Use the exemption attribute identifier_exists Include the word “antique” in the titles of all products The correct answer is: Use the …

Sally is promoting her online store that sells vintage goods and custom artwork. What does she need to include for unique product identifiers?

QUESTION Sally is promoting her online store that sells vintage goods and custom artwork. What does she need to include for unique product identifiers? Submit a randomly generated number in the gtin attribute Submit 1 as the mpn attribute Put no in the identifier_exists attribute Put unavailable in the gtin attribute or Put ‘unavailable’ in …

When creating a file to upload to Merchant Center, what format is accepted?

QUESTION When creating a file to upload to Merchant Center, what format is accepted? Text or tab delimited file format Database File Excel File Format Google Document File The correct answer is: Text or tab delimited file format Explanations: XML and Text (Spreadsheet) or Tab Delimited formats both are accepted. Read more here: https://support.google.com/merchants/answer/160567

Marie’s new camera product falls into two different Google product categories. What should she use for this attribute?

QUESTION Marie’s new camera product falls into two different Google product categories. What should she use for this attribute? Use the ‘custom label’ attribute Include only one category Include both categories in the attribute Submit the product twice using a different category each time The correct answer is: Include only one category Explanation: If your …

Vivian owns an art supply store and traffic for her “painting” product group is increasing. To optimize the performance of her painting products, Vivian should:

QUESTION Vivian owns an art supply store and traffic for her “painting” product group is increasing. To optimize the performance of her painting products, Vivian should: Update the inventory by removing certain products Subdivide the product group and move budget allocation to the best performing products Add promotional text that says “Best selling” to the …

Shopping ads can be targeted to:

QUESTION Shopping ads can be targeted to: Select countries, listed in Google Merchant Center and Google Ads Help Centers All countries where AdWords is available Only countries where Google.com/shopping is available North America only The correct answer is: Select countries, listed in Google Merchant Center and Google Ads Help Centers Explanation: Shopping ads are currently …

Which Google Ads campaign settings should Sarah choose in order to sell products to California residents only?

QUESTION Which Google Ads campaign settings should Sarah choose in order to sell products to California residents only? Set either the country of sale to United States or location to California Set the location to California only Set both the country of sale to United States and location to California Set the country of sale to United States only …