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Video ads can appear on:

0.0 00 QUESTION Video ads can appear on: A) Specific YouTube channels B) All of the listed answers are correct C) Websites on the Display Network D) Specific YouTube videos The correct answer is: B) All of the listed answers are correct Explanations: In AdWords, you can create compelling video campaigns with a range of …

Fill in the blank: ________ will give you the number for each email recipient sample size that will help yield conclusive results.

0.0 00 QUESTION Fill in the blank: ________ will give you the number for each email recipient sample size that will help yield conclusive results. A significance test calculator The results of your A/B test The results of the pre-work of your A/B test The purpose of your A/B test The correct answer is: A …

In month 9 of their 12-month contract, your channel deal calls you to close their HubSpot portal. Assuming the contract for the portal is in their name, how do you respond? “Sure thing. The HubSpot portal senses inactivity and terminates automatically at the end of its first year if you haven’t used the software in the final 30 days. We can re-open after 90 days with everything still in place, if we need to.” “No problem. I can inform our HubSpot CC of your request. You will be responsible for the remaining payments between now and the end of the contract, but it will officially close one year from the original signing date, since you contacted us at least 45 days in advance. Let’s meet to discuss removing content and data from the portal before it closes.” “Sure thing. If you make one final payment, the remaining two months of the contract will be voided. Call HubSpot to tell them what we discussed.” “No problem. I can inform HubSpot of your request. We have a forgiveness agreement with them as a member of their Agency Partner program and we can close channel deal portals at any time.”

0.0 00 QUESTION In month 9 of their 12-month contract, your channel deal calls you to close their HubSpot portal. Assuming the contract for the portal is in their name, how do you respond? “Sure thing. The HubSpot portal senses inactivity and terminates automatically at the end of its first year if you haven’t used …

What will you need before you can set up conversion tracking for calls from an ad or from a website (assuming Google forwarding numbers are available in your country)?

0.0 00 QUESTION What will you need before you can set up conversion tracking for calls from an ad or from a website (assuming Google forwarding numbers are available in your country)? A sales team and operating phone bank An active call extension or call-only ad A mobile specific site-link extension An app published in …

Your colleague Jana wants to add contextual marketing to your organization’s homepage. She wants to target your company’s top buyer persona “Copywriter Charles.” What would you suggest for Jana to do next in planning a contextual marketing strategy?

0.0 00 QUESTION Your colleague Jana wants to add contextual marketing to your organization’s homepage. She wants to target your company’s top buyer persona “Copywriter Charles.” What would you suggest for Jana to do next in planning a contextual marketing strategy? Determine her method for segmenting the homepage visitors. Map out the CTA conversion path …

When using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing?

0.0 00 QUESTION When using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing? A) The questions on the form B) The landing page copy C) The image D) The redirect page The correct answer is: Explanation: We will update later. sincerely thank

What does a sales and marketing service-level agreement(SLA) require marketing to do?

0.0 00 QUESTION What does a sales and marketing service-level agreement(SLA) require marketing to do? Provide sales with a certain number of qualified leads. Produce a certain amount of content. Nothing — the SLA outlines the service sales will provide to marketing. Attract a certain number of visitors. The correct answer is: Explanation: We will …

Imagine you’re working on a client’s launch pad website. Three weeks from the proposed launch date, the client comes to you with an idea for a new section of the website they would like to implement for the initial launch. How should the strategist respond to the client’s new idea?

0.0 00 QUESTION Imagine you’re working on a client’s launch pad website. Three weeks from the proposed launch date, the client comes to you with an idea for a new section of the website they would like to implement for the initial launch. How should the strategist respond to the client’s new idea? Ask a …

Which targeting option can help you reach people who’ve previously visited your website?

0.0 00 QUESTION Which targeting option can help you reach people who’ve previously visited your website? Interest category targeting Demographic targeting Device targeting Remarketing The correct answer is: Remarketing Explanation: The remarketing is a clever method to associate with visitors to your site who might not have made a prompt buy or request. Remarketing demonstrates …

A click on a companion banner:

0.0 00 QUESTION A click on a companion banner: All of the listed answers are correct counts as a view even if the person hasn’t watched 30 seconds of the ad can direct to a YouTube channel can direct to an external URL The correct answer is: All of the listed answers are correct Explanations: …

You have a food truck and want to reach people who are nearby on their mobile phones. Your maximum cost-per-click (max. CPC) bid is US$1. You set a mobile bid adjustment of +20% and a location bid adjustment of +50%. What’s the final bid amount?

0.0 00 QUESTION You have a food truck and want to reach people who are nearby on their mobile phones. Your maximum cost-per-click (max. CPC) bid is US$1. You set a mobile bid adjustment of +20% and a location bid adjustment of +50%. What’s the final bid amount? US$1.70 US$1.80 US$2 US$2.80 The correct answer …

Your client has exceeded the 1,000 contact tier limit, with a total of 1,125 contacts in their HubSpot portal. 250 of those 1,125 contacts were generated organically via form submission and 900 were imported via a list. What happens now?

0.0 00 QUESTION Your client has exceeded the 1,000 contact tier limit, with a total of 1,125 contacts in their HubSpot portal. 250 of those 1,125 contacts were generated organically via form submission and 900 were imported via a list. What happens now? Only the contacts imported through a list count toward their contact tier …